Bookodile vs Square Appointments

Free at one location with up to two active booking spots and 40 bookings a month, every add-on included. Not a trial — a plan a small business stays on. More

Square Free is free for good at one location, with no limit on staff calendars, the booking site, Instagram, Facebook and Google booking buttons, text and email reminders, recurring appointments and Square Assistant. Nothing is charged until you take a payment, and then only the processing fee. Source

No commission, no new-client fee, no per-booking charge. The bill is the subscription and nothing else. More

No cut of a booking and no marketplace fee — 'you only pay processing fees when you take a payment'. The Square Go listing is free and takes no payments at all. Source

Every add-on is free and included — reminders, reviews, vouchers, the waiting list, multi-location, forecasting. Nothing is sold separately. More

Text marketing beyond the bundle costs 3¢ a message on Plus and 1.5¢ on Premium; Payroll is a separate product at $35 a month plus $6 per person paid; gift cards carry a 2.5% load fee below Premium; the Kiosk and KDS apps are charged per device; and every extra location pays the plan fee again. Source

There are no plans and no tiers. Every account, including a free one, has every feature. More

Plus holds multi-staff booking, processing time, the cancellation policy and no-show fees, classes and packages, the waitlist, confirmations, custom text notifications, Google Calendar sync, a daily booking limit, custom permission sets, marketing and loyalty. Premium holds resource management, the team performance and future bookings reports, service cost tracking, the 0% gift-card load and 24/7 phone support. Source

Monthly, no minimum term, no cancellation fee. Paying yearly is optional and costs ten months. More

Billed monthly or annually, and you can 'cancel or switch plans anytime'. A downgrade takes effect at the next billing cycle, and moving to the new Square Free, Plus and Premium plans is one-way. Whether annual billing is discounted, and what is refunded, are not published. Source

Bookodile does not take your customers' money. The payment-tracking add-on records what you were paid; payment stays between you and the customer. More

Square is the processor. In the US: 2.6% + 15¢ in person on Free, 2.5% + 15¢ on Plus and 2.4% + 15¢ on Premium; 3.3% + 30¢ online on Free and 2.9% + 30¢ above it; 3.5% + 15¢ keyed in or card on file. The UK and Irish pages publish their own rates, 1.75% in person on both. No way to use another processor is documented. Source

bookodile.com/book/your-business, with your logo, colour, services and hours. One page per location. More

A booking site on every plan, including Free, with a link to share. It can also be a page on a Square Online website. Source

One snippet embeds the whole flow in any site — WordPress, Wix, Squarespace or hand-built — inline or behind a Book-now button. A QR code is generated for print. More

A Book Now button as HTML to paste, an HTML widget, and 'advanced widgets' pre-filtered to a team member or a service, plus a native booking page inside Square Online. No website-builder restriction is documented. Source

A name plus an email or a phone number. No account, no app, no password. A web portal shows customers every booking they hold, if they want it. More

No password and no app, but the flow asks for a mobile number, sends a security code by text, and creates a customer account automatically from it. Source

Combo services chain stages into one booking, and the extras you configure are offered during booking, in more than one round. Customers do not pick arbitrary pairs from the catalogue — you decide which combinations exist. More

A switch, 'Allow multiple services to be booked online', lets a customer put several services into one appointment. The settings article does not mark it as plan-gated, unlike the multi-staff switch beside it. Source

Each stage of a combo can have its own team member, its own duration and its own room, booked back to back. Each person is blocked only for their own stage, never for the whole visit. Staff move the whole visit in one step, at times that fit every person in it. More

'Multi-staff appointment booking' on Plus and Premium: one appointment, several services, each assigned to its own team member and shown on that person's calendar. The help centre does not say whether the services run back to back or whether each person is blocked only for their own service. Reserve with Google bookings cannot hold more than one service. Source

Rooms, chairs and equipment with a capacity and their own hours. A service can need a resource alone, a person alone, or both, and capacity is enforced when the booking is made. More

Premium only. Rooms, stations, equipment or chairs are attached to a service and one is reserved automatically per booking; a resource belongs to one location. A capacity above one, and a booking with a resource but no person, are not documented. Source

Events with a capacity and a registration list for one-off things; a recurring class is a service on a resource with a capacity, so it fills up and stops. More

On Plus and Premium: classes with a set number of spots, an instructor, a recurring schedule and online booking. No waitlist for classes, the date and time of a recurring series cannot be edited, and changing a class's time, location or duration cancels and refunds every existing booking. Not bookable through Reserve with Google or Facebook. Source

A service can be priced per team member, or per category such as Junior and Senior, and the customer sees which is which. More

No price per team member as such. A service can have variations, each with its own price and its own list of who can perform it, which reaches the same result by hand. Source

A service can take a different time per team member. Leave someone blank and they use the service's own duration. More

The same mechanism: a variation carries its own duration and its own team members. There is no duration field on the person. Source

A buffer after every service blocks the person and any resource it used. Enforced on the booking page and in the booking API. More

'Block extra time after appointment' per service, on Plus and Premium but not Free. Separately, 'processing time' splits a service so another customer can be booked into the gap. No buffer before a service is documented. Source

A cancellation is offered automatically to whoever has waited longest for that service, with a three-hour countdown. Confirming books them straight in. More

On Plus and Premium. Customers join from the booking site or are added by staff, and an optional setting notifies them when an opening appears, at most once every six hours. The channel of that notification, and whether the customer can take the slot from it, are not documented. Not available for classes. Source

Your team can create a repeating series from the calendar — weekly, every two weeks or monthly, up to 52 visits. Customers cannot book a recurring appointment themselves. More

Repeat appointments on every plan, created from the calendar; each repeat initially carries the price of the first booking. Whether a customer can book a repeating series online is not stated. Source

Minimum notice, maximum advance days, slot interval, auto-confirm or approval, and a cancellation window — one set of rules per business. More

Minimum notice from one hour to four weeks, advance booking from seven to 365 days, auto-accept or approve by hand, slot spacing by service length or 10, 15, 20 or 30 minutes, a cancellation cut-off from one hour to two weeks, and a filter that hides 25, 40 or 50% of open times. A daily booking cap needs Plus. Source

Customers cancel from the confirmation email, outside your cancellation window. Rescheduling is cancel and book again; there is no one-step move. More

A switch lets customers reschedule or cancel before the cut-off, but it is documented inside the cancellation-policy article written for Plus and Premium. Prepaid appointments cannot be cancelled by the customer, and bookings made through Reserve with Google are changed from Google. Source

No card on file and no deposits, because Bookodile does not process payments. A no-show is recorded on the customer, not charged. More

On Plus and Premium per the help centre: no requirement, full prepayment, or a card held for a no-show fee that is flat or a percentage of the service and chargeable up to 14 days after; deposits can be set per service. The US pricing page lists 'appointment deposits' under Free while the cancellation policy sits under Plus — the two pages disagree. Source

Extras are offered while booking, per service or per category, in up to several rounds, with an optional discount for adding them. More

Modifiers attached to a service appear as add-ons during online booking, optional or required, each with its own price and extra duration. Source

No marketplace. Your booking page carries only your business, and no competitor is shown beside you — which also means it sends you no new customers.

Square Go, a free consumer app for the United States only, where customers find, book and rebook businesses Square describes as 'beauty and personal care'. The listing is optional, and no payment goes through it. Source

No consumer app. Customers book in the browser, and a web portal lists every booking they hold with any Bookodile business. More

Square Go, in the United States. Elsewhere customers use the web booking site with a phone-verified customer account. Source

English, Slovak, Czech and Vietnamese, set per business. What your customers read and what you read in the dashboard are separate settings. More

The app lists English, Catalan, French, Japanese and Spanish, and notifications go out in the business's preferred language. Slovak, Czech, Vietnamese and German are not offered. Source

Every time is shown in the business's own zone, including on your dashboard. A customer in another zone sees both clocks before they confirm. More

The booking site can let the customer pick a time zone or be locked to the business's. The team's calendar 'will reflect the time zone of the device you are using', not the business's. Source

Your logo, a second logo for dark backgrounds, a logo that links back to your own website, your brand colour with a contrast check, and a banner strip. No custom CSS and no custom domain. More

Button colour, text, shape and font; site layout, fonts and colours; a logo through Square Online. A custom domain and custom code need a paid Square Online or Square plan. Whether 'Powered by Square' can be removed is not documented. Source

The hosted page follows the customer's device. The embedded widget stays light on purpose, so it matches the website it sits in. More

Dark mode arrived in August 2026 for the team's app. Nothing published says whether the customer's booking page has a dark theme.

No Reserve with Google or Instagram integration. Your booking link goes in your Google profile, your bio or a post like any link.

Reserve with Google, an Instagram Book button and Facebook booking on every plan, in Square's eight countries. Reserve with Google bookings are auto-accepted and cannot include several services, prepayment or classes. Source

Day, week and month. Drag a booking to a new time or a different person, block out time, add a walk-in, filter by person or service. A visit with several services moves as one — dragged in the calendar, or from the booking dialog, which offers only the times that fit everyone in it. More

Day, week, five-day and month views; one person, everyone combined or side by side; colour by person or service; personal events as blockers and a double-booking warning. Dragging a booking to a new time is not documented. Source

No native app. The dashboard is a web app that installs to a phone's home screen and works there. More

'Square Appointments: Scheduler' on iOS and Android, and a bookings mode inside the Square Point of Sale app. Source

Any number of locations in one account, each with its own team, hours, services and booking page, and a group dashboard that totals them. More

On Plus and Premium; Free is one location. Each location pays the plan fee again — $49 or $149 a month in the US — and a resource can belong to only one of them. Source

Owner, Manager, Employee and Receptionist ready-made, or build a role and set each permission by hand — including whether someone sees only their own bookings, customers and figures. More

Three ready-made sets — Service Provider sees their own calendar, Front Desk sees every calendar, Manager adds account settings. Custom permission sets need Plus in the US and Premium ('Advanced Access') on the UK, Irish, French, Spanish and Australian pages. Source

Revenue, bookings, average value and cancellation rate; twelve months charted; top services; team ranked by revenue; per location or across all. Forecasting and revenue split are included add-ons. More

Sales and reconciliation reports on every plan, labour cost and team sales on Plus. The future bookings report, service cost tracking and the team performance report (retention, pre-booking and utilisation) are Premium on the pricing page, although the reporting article scopes the last one to Plus. Recurring appointments are left out of the metrics until they are paid or edited. Source

A monthly competition on bookings or revenue that the whole team sees, with a winner per category if you want one, results frozen and emailed on the 1st, and a Hall of fame. Revenue amounts stay hidden from the team unless you show them. An included add-on. More

The Team Performance report shows client retention, pre-booking and schedule utilisation per team member, for the account owner or anyone given the reporting permission — which the default service provider and front desk roles do not have. Nothing is described as a ranking or a winner, and the report sits on Premium. Source

No point of sale, no stock, no payroll. A walk-in is a booking. More

A free point-of-sale app with hardware sold separately, stock, gift cards and invoices. Payroll is its own product at $35 a month plus $6 per person paid, with commissions carried into the pay run. Source

Email confirmations, reminders the day before and two hours before, cancellations and follow-ups — all included, in your business's language. Text messages are built but not switched on. More

Text and email reminders on every plan, from one hour to three days before, sent from a toll-free number with no per-message charge documented. Square Assistant lets the customer reply to the text to confirm, cancel or reschedule, also on every plan. Confirmation requests and custom text wording need Plus. Source

No bulk email or text campaigns. An automated win-back sequence for customers who drift away, and promotions shown on the booking page, are included add-ons. More

On Plus and Premium: unlimited email campaigns, texts with 500 included on Plus and 2,500 on Premium then 3¢ or 1.5¢ each, and automated welcome, birthday, lapsed-customer and Google-review campaigns. Nothing on Free. Source

Collect a review after each visit, publish on your booking page when you choose, reply in public or privately, and ask happy customers for a Google review in the same email. More

Google Reviews monitoring on every plan, and automated requests for a Google review on Plus. Square Feedback is private, collected through receipts and 'not publicly visible'. Collecting reviews and showing them on the booking page is not documented. Source

Gift vouchers, discount codes, promotions and upsell discounts, all included. No packages or memberships, and vouchers are issued by you rather than sold online. More

Gift cards with a 2.5% load fee (none on Premium) and no fee to redeem; coupons on every plan; loyalty, promotions and prepaid packages on Plus, a package expiring within a year and not editable once created. Source

Bookings are pushed into Google Calendar as they are made, moved or cancelled. One direction only — Google events do not block your availability — and no Outlook. More

Google Calendar on Plus and Premium — import, export or both, per person; imported events block that person's availability at every location, from a month back to two years ahead. No Outlook and no iCal. Source

A consent checkbox in your own wording, invoice details that can be optional or required, and a notes field. No custom intake forms and no e-signatures. More

Contracts with an e-signature on every plan, sent automatically at booking; custom contract fields such as checkboxes and questions on Plus; up to five custom customer fields in the booking form. No intake-form builder is documented. Source

Export bookings and customers to CSV whenever you like — the list is yours. No import tool yet, and no public API. More

Appointment history exports to CSV, customers import from a spreadsheet, and cards on file can be exported to another processor on request. A Bookings API with booking.created and booking.updated webhooks — read on every plan, write on a paid one. Source

Email support, included, with the documentation at bookodile.com/docs behind it. No phone line. More

Chat and email on every plan. Phone support on weekdays, 6am to 6pm Pacific, for the first 90 days on Free and throughout on Plus; 24/7 on Premium. Onboarding or migration help is not published. Source