Bookodile vs Setmore

Free at one location with up to two active booking spots and 40 bookings a month, with every feature and add-on — SMS aside, which need a paid plan. Not a trial — a plan a small business stays on. A paid plan starts with 14 days free rather than a charge. More

Free forever for up to four team profiles, with the booking page, email confirmations and one email reminder. The pricing page says unlimited appointments on Free; the help centre lists unlimited appointments as something Pro unlocks. Source

No commission, no new-client fee, no per-booking charge. The bill is the subscription, plus any SMS you send with the SMS messages add-on, billed per SMS and capped each month. More

No Setmore fee on transactions and no marketplace, so no new-client fee. Card processing is charged by the processor at its own rate. Source

Every feature and add-on is included — reminders, reviews, vouchers, the waiting list, forecasting, Messages, AI Chat and the website with your own domain. The one thing billed by use is SMS: the SMS messages add-on is free, and each SMS is billed monthly with a paid plan at a price per country, never more a month than a cap that starts at the plan's own price. Each location is billed at a base rate. More

Almost everything sits inside Pro, Setmore Health included: the pricing page lists its 'Signed BAA' under Pro, and Setmore's help centre says the account needs a Pro or Team plan, is chosen when the account is created, and switches off classes, reviews and the cancel and reschedule links in notifications. Sold separately: Live Receptionist, a separate plan at $99 a month in the United States only; SMS credits beyond Pro's 500 per team member a month, at a price Setmore does not print; and a second location, which is a second account with its own billing and subscription. Source

One plan, with free limits: every account, including a free one, has every feature and add-on. The one exception is SMS, which need a paid plan, because each one is billed on its invoice. More

Pro holds the second reminder, text reminders, recurring appointments, deposits, promo codes, two-way calendar sync, automated Google review requests, API access and removing the Setmore bar from your booking page. Source

Monthly, no minimum term, no cancellation fee. There is no yearly plan. More

Monthly or yearly, auto-renewing, cancel or downgrade any time by email or in the settings. The terms call payments non-refundable, with a refund of a past payment considered case by case, and a downgrade or cancellation takes effect at once with no refund for the rest of the period; the pricing page offers 30 days to try Pro risk-free and ask for a refund. Source

Bookodile does not take your customers' money. The payment-tracking add-on records what you were paid; payment stays between you and the customer. More

Through Square, Stripe, PayPal or LawPay at the processor's rate — Setmore lists Stripe at 2.9% + $0.30 and notes rates vary by country — plus Tap to Pay, payment links and a cash register in the app. Source

bookodile.com/your-business, with your logo, colour, services — each with its photo, when you add one — and hours. One page per location. More

A setmore.com subdomain with an editable slug, on every plan. It can be hidden from search or switched off. Source

One snippet embeds the whole flow in any site — WordPress, Wix, Squarespace or hand-built — inline or behind a Book-now button in your brand colour. A QR code is generated for print. More

An iframe embed and a Book Now button, with guides for WordPress, Wix, Squarespace, Shopify and others. Source

The customer gives only the details you require — a name, and an email, a phone number or both. No account, no app, no password. My Bookings, a web page they sign in to with an emailed code or Google, shows every booking they hold, if they want it. More

Customer sign-in is a one-time email code, Google or Facebook, and the business decides whether it is required. Saving a card for later needs a Google or Facebook sign-in. Source

Combo services chain stages into one booking, and the extras you configure are offered during booking, in more than one round. Customers do not pick arbitrary pairs from the catalogue — you decide which combinations exist. More

A 'Provide multiple services' switch lets customers add several services to a cart. Booking page only, not for classes, cannot be combined with 'Skip the staff', and sends one email per service. Source

Each stage of a combo can have its own team member, its own duration and its own room, booked back to back. Each person is blocked only for their own stage, never for the whole visit. Staff move the whole visit in one step, with the times that fit every person in it shown first. More

The help centre does not say whether the services in one booking can go to different team members, or how each person's time is blocked. It describes the result only as services stacked together on the calendar.

Rooms, chairs and equipment with a capacity and their own hours. A service can need a resource alone, a person alone, or both, and capacity is enforced when the booking is made. A service linked to several takes whichever one is free; a booking never holds two at once. Each one is open to anyone who does its services, or kept for named people when it belongs to them — three juniors share a chair while the master has his own. More

Nothing in the help centre or the feature pages mentions rooms, chairs or equipment as bookable resources. The only capacity constructs documented are class seats and events of up to 50 guests.

Events with a capacity and a registration list for one-off things; a recurring class is a service on a resource with a capacity, so it fills up and stops. More

Classes with a set number of seats and one instructor, with sessions added per date. Bookings close when a class is full. Recurring class sessions need Pro. Source

A service can be priced per team member, or per category such as Junior and Senior. The customer sees each person's price as they choose who, and the category's name too if you show it. More

One cost per service. The only variation documented is changing the cost for a single appointment, without changing the service. Source

A service can take a different time per team member. Leave someone blank and they use the service's own duration. More

One duration per service, with a per-appointment override. No duration per team member is documented. Source

Each service can have its own buffer after it, up to 120 minutes, which blocks the person and any resource it used. Enforced on the booking page and in the booking API. More

A per-service buffer added after the service, hidden from customers. Source

Your team adds customers to the list; they cannot join it from the booking page. When a booking is cancelled, the time is offered automatically by email to whoever has waited longest for that service, with three hours to confirm — or until the time starts, if sooner — and confirming books them straight in. If nobody confirms, it goes to the next person waiting for that service within about ten minutes, as long as the time is still ahead and still free. More

No waiting list appears anywhere in the help centre or on the class feature page.

Your team can repeat a booking of one service from the calendar — weekly, every two weeks or monthly, up to 52 visits — and cancel one visit or the whole series. A combo or a booking with add-ons cannot be repeated. Customers cannot book a recurring appointment themselves. More

Pro only, and created by staff from the calendar — daily, weekly, monthly, yearly or custom, with an end date. Customers cannot book a recurring appointment themselves. Source

Minimum notice (up to 72 hours), how far ahead (up to 365 days), start times every 5 to 60 minutes, auto-confirm or your approval, and a cancellation window (up to 168 hours) with late cancellation allowed or not — one set of rules per location. More

Lead time, scheduling window, cancellation notice and slot interval, set once for the whole account. Different availability per service needs Pro. Source

Customers reschedule or cancel themselves from the link in their confirmation and reminder emails, or in My Bookings, outside your cancellation window, and can tell you why. A reschedule moves the whole visit in one step to a free time with the same team members and price, and the customer's calendar event moves with it. Inside the window they cannot reschedule online, and can cancel only if you allow late cancellations, once they accept they may be charged. More

Customers reschedule or cancel from their email notifications, within the cancellation policy window, and from their account when signed in. Source

No card on file and no deposits, because Bookodile does not process payments. A no-show is marked on the booking and counted on the customer's record, never charged. You can let customers cancel late once they accept you may charge them; collecting it is up to you. More

Deposits on Pro — a fixed amount or a percentage, one setting for every service, not refunded automatically. Full prepayment on all plans. No automatic no-show charge is documented. Source

Extras are offered while booking, per service or per category, in up to several rounds, with an optional discount for adding them. A service can be offered only as an extra, off the list of services. More

Customers are prompted to add more services, and surcharges or reductions can be shown on the booking page. No suggested add-ons per service. Source

Included in every account, the free one too. Built from your booking setup — services, prices, team, hours and reviews stay in step with it — with templates (switching one keeps every page, or takes a template whole with its texts rewritten for your business from your setup), one page or several in any of them, your own look, extra pages, languages, your Instagram, Facebook, TikTok and YouTube as icons in the footer, and a photo gallery in categories you name — a category linked to a service opens its photos with that service's price and a Book button — photos made or enhanced with AI, changed by asking in your own words — pointing at any part of it on the preview — or by hand, typing straight onto the page and moving, copying or changing its sections where you see them, on a computer or a phone, and nothing public until you publish. An old website comes over by asking: its pages rebuilt as sections, with their own words and photos. It starts at yourname.bookodile.com; connect a domain you already own, at no cost, and it moves to www.yourbusiness.com. Every Book button opens your booking page at bookodile.com/your-business — the one under each team member with that person already chosen — and a Website visits report counts who came, from where, and how many booked, without cookies. Running promotions, upcoming events and announcements show on it too, and update themselves as they start and end. No blog, no online shop, and no code of your own. More

Setmore sells its Booking Page as a free business website — 'use it as your official business website' — and it is the booking page itself, on Free and Pro. It shows the account's services and live availability, with switches to hide prices, durations and business hours; the 'Your brand' section adds a banner, logo, about text, colour, button shape, a light, dark or system theme, up to 150 photos, contact details, location, hours and links, and customer reviews and Instagram posts can be featured. It is filled in through forms with a preview — no templates, page editor or AI are described. The address is a .setmore.com link whose first part the business chooses; no Setmore page mentions a domain of the business's own, and the Setmore bar comes off only on Pro. Source

Included in every account, the free one too, up to 30 photos a month per account, each try counted. Take a photo on your phone and Enhance it, a team member's or a service's too: in your own words in any language, with ideas for your kind of business, by picking a look from pictures, or by putting a person or finished work into a photo of your own place, with before and after to compare. Create a photo from a description for a place on your website that has none — the top of a page, a service's cover, a card, or your gallery — in your own photo style. Then say what should change, like "remove the hand" or "clear the background", and it edits that photo, keeping every version. AI Chat can make several at once. You choose each one, and nothing is public until you publish. It works on your website's photos: it will not make a person's face, your team's portraits or the outside of your place, because customers should see the real ones. More

Not published. Setmore's pages describe uploading a banner, a logo and up to 150 gallery photos to the booking page, and streaming Instagram posts; none describes a way to make or improve a picture inside the product. Its banner-image help article points to outside sites for editing an image (Adobe Express, Canva, Pixlr) and for free ones (Pixabay, Flickr, Unsplash).

No marketplace. Your booking page carries only your business, and no competitor is shown beside you — which also means it sends you no new customers.

No consumer directory. The channels are the booking page, the website widget, Reserve with Google, Facebook, Instagram and a QR code. Source

No consumer app to download. Customers book in the browser. My Bookings, a web page they sign in to with an emailed code or Google, lists every booking they hold with any Bookodile business; there they cancel, keep their details up to date and can turn off a business's SMS. More

The 'branded mobile app' is a progressive web app of your booking page, not a native app. There is no consumer Setmore app. Source

The booking page, the embedded widget and every email about a booking come in 17 languages: English, Slovak, Czech, Vietnamese, German, Hungarian, Polish, Ukrainian, Spanish, Italian, French, Portuguese, Dutch, Romanian, Croatian, Slovenian and Chinese. Each location has a main language — English, Slovak, Czech or Vietnamese — and can add up to seven more, from the same list as its website. With more than one, the booking page shows a language switch and opens in the customer's own language when the location offers it (from the link, their last choice or their browser), otherwise in the main one. Every email and SMS about a booking goes out in the language it was made in; SMS in Ukrainian or Chinese go out in English, because they would not fit one SMS, while their emails and booking page stay in that language. Service names, descriptions, team bios and the location's other texts are translated automatically by AI, and the owner can correct any translation; names are never translated. The booking page's own wording in the 13 languages beyond English, Slovak, Czech and Vietnamese was written by AI and has not yet been read by a native speaker. What your customers read and what you read in the dashboard are separate settings. More

The booking page can be set to one of 31 languages, including Czech and German. Slovak and Vietnamese are not on the list. The dashboard is English, French, Spanish and Portuguese. Source

Every time is shown in the business's own zone, including on your dashboard. A customer in another zone sees both clocks before they confirm. Locations in different zones each keep their own; the group's combined monthly totals count on one clock. Each location writes its times on a 24-hour or a 12-hour clock (2:30 PM) — its country's until you pick one — on the booking page, in emails and SMS, on the website and in the dashboard alike. More

A business time zone, plus a 'Show local time' option that converts the booking page, confirmation and reminders into the customer's zone. Source

Your own domain, at no cost: connect one you already own and your website moves to www.yourbusiness.com (the website row). The booking page its Book buttons open stays at bookodile.com/your-business, and the widget puts the same booking inside any other site you run, on that site's domain. Your logo, a second logo for dark backgrounds, a logo that links back to your own website, your brand colour with a contrast check, and announcements along the top of your booking page and your website. No custom CSS. More

Logo, colour, button shape, banner and a gallery. The address stays a setmore.com subdomain, the Setmore bar comes off only on Pro, and there is no custom CSS. Source

The hosted page follows the customer's device, and a sun-and-moon button lets them switch; My Bookings keeps the same choice. Your brand colour is adjusted to stay visible on dark. The embedded widget stays light on purpose, so it matches the website it sits in. More

Light, dark or system theme for the booking page. Source

No Reserve with Google or Instagram integration. Your booking link, bookodile.com/your-business, goes in your Google profile, your bio or a post like any link. Campaign tracking, an included add-on, gives ready-tagged links for Google, Instagram, Facebook and TikTok and counts the bookings each one brings.

Reserve with Google, a Facebook Book Now button and an Instagram Book button, on Free and Pro. Source

On from the start, once an automatic check of the business name passes — normally within minutes: your booking page is in the sitemap search engines read, under your business's name, with your own description and address as the snippet, and Bing and others are told when it changes. A published website is listed the same way at its own address, from its first online booking or two weeks after publishing. One switch keeps both out. Search engines still decide what to show and when. More

'By default, Setmore makes your Booking Page discoverable on Google.' A switch, 'Appear in online search' under Settings > Booking Page visibility, takes it out of search while the link keeps working. The article names no plan. Source

AI Chat, in every account including the free one, with a daily allowance per account. Ask in English, Slovak, Czech or Vietnamese, typed or spoken: it answers how-to questions from this documentation and your own settings, explains why a day has no free times and who changed what; sets up team, services, prices, hours, rooms, booking rules, add-ons, logo and brand colour, and the order of your services and team; writes bios, your about text and service descriptions; builds and changes your website's draft and brings over the words of an old site; and moves, cancels or hands over bookings and blocks time, once or repeating. It shows every change first and waits for you to apply it, with Undo — only texts and the website's draft go in at once, still with Undo, and the website stays private until you publish. It answers you, not your customers, and does not create bookings. More

No assistant inside the product is published. The only AI on Setmore's pages is a Zapier template, on its Google AI Studio integration page and in its help centre, that sends each new booking to Google's Gemini on the business's own Google account to generate summaries, notes or follow-up messages. Setmore's 'No AI. No chatbots.' pledge is about its support being answered by a person, and its Live Receptionist is a human answering service.

Day, week and month. Drag a booking to a new time or a different person — the calendar names any clash first, and Undo puts it back for ten seconds after. Block out time for the business, one person or a resource — once, or repeating every day, on chosen weekdays, every two weeks or every month. Add a walk-in; filter by person, service or resource. A visit with several services moves as one — dragged, or from the booking dialog, which shows the times that fit everyone first and still takes any other day and time, listing what it clashes with. More

Day, week, month, team and agenda views; drag to reschedule; events as blockers; confirmed and projected income shown on the calendar. Source

No native app. The dashboard is a web app that installs to a phone's home screen and works there, online. No push notifications: the team is told about bookings by email. More

Native iOS and Android apps and a desktop app. The cash register and quick payments are mobile only. Source

Up to 50 locations in one account — a guard against misuse, raised on request — each with its own team, hours, services and booking page. A new location can start from one you have — its services with prices, hours, booking rules, logo and colours and website — and takes the team members you pick. Customers are one list across them, a team member can work at several with one sign-in, and a group dashboard totals them. The free plan covers one location; each location is billed at a base rate. More

Separate accounts under one login. Appointments, staff, customers, billing and settings stay separate — only the login is shared. Pro, in early release. Source

Owner, Manager, Employee and Receptionist ready-made, or build a role and set each permission by hand — including whether someone sees only their own bookings, customers and figures, takes bookings at all, can message customers, or manages billing, which only the owner can give. More

Four fixed levels: no access, own calendar only, all calendars and customers, admin. No custom roles and no per-permission toggles. Source

Activity records changes to bookings, customers, services, resources, the team, time off, blocked time and settings: what changed from what to what, who did it — a team member by name, the customer, or automatic — how and when. Each role sees the history of what it can open, a booking's own history sits in the booking window with what the customer was sent, and it exports to CSV. Kept 24 months, in every account. Not recorded: what a role may do, prices set per team member or category, payment records, billing and add-on records such as vouchers; a note shows as edited, never its words. More

An Activity feed under Settings, on web and mobile, lists new, rescheduled and updated appointments, payments and refunds, and new customer contacts as they happen. Whether it names who made each change, or covers services and settings, is not stated, and no plan is named. Source

Revenue, bookings, average value and cancellation rate over the last twelve months, charted month by month, with bookings by status, new customers, top services and the team ranked by revenue; per location or across all. A no-show counts as a booking, never as revenue. Website visits shows who came to your website, from where, and how many booked. Forecasting, revenue split, booking sources and payments received are included add-ons. The period is fixed at twelve months. More

Income totals on the calendar, an appointment-history export of up to three months at a time, payment history and a tax export. No team, retention or forecast reports are documented. Source

A monthly competition on bookings or revenue that the whole team sees, with a winner per category if you want one, results frozen and emailed on the 1st, and a Hall of fame. Revenue amounts stay hidden from the team unless you show them. Up to three at once, per location. An included add-on. More

Nothing published. The help centre documents income totals, appointment history and payment history, with no team comparison, ranking or goal.

No point of sale, no stock, no payroll — a walk-in is a booking. The included payment-tracking add-on records what each visit was paid, by cash, card or transfer, with part-payments and tips shared between the people who did the work, and Revenue split works out each team member's share at the percentage you set, month by month. More

A cash register and quick payments in the app, plus Square Terminal. No product inventory and no payroll. Source

Confirmations, a reminder the day before at 8:00, two hours before or both — your choice — changes, cancellations and follow-ups by email, all included, in the language the customer booked in. By SMS too with the SMS messages add-on: the add-on is free, and SMS need a paid plan — billed monthly with it, per SMS, capped each month. SMS reach numbers in 14 countries today; Czechia, the US and Canada are coming soon. More

Email confirmations and one email reminder on Free; a second reminder and text reminders on Pro, one text per appointment. A Pro plan bought on the web includes 500 SMS credits per team member a month, pooled for the whole team (a plan bought in the iOS or Android app has its own bands), for plans upgraded on or after 30 September 2026; more can be bought, and reminders stop when the credits run out. A credit is not one text: Setmore's table charges 1 credit per text to the US and Canada, 5 to the UK and Australia and 10 to Norway and Sweden, and a long or non-English message splits into segments billed separately. Setmore's SMS policy (article 7003313, dated 22 July 2026) lists the countries text reminders cannot reach, among them Slovakia, the Czech Republic, Austria, Germany, Hungary, France, Belgium, the Netherlands, Ireland, Italy, Spain and Vietnam, where customers get email reminders instead. Class text reminders are limited to the US, UK, Canada and Australia. Source

Messages, in every account: write to one customer from the calendar or their page by email, SMS or both, and read their answer in one inbox, with unread ones marked and the team told by email. Email is included; SMS need the SMS messages add-on on a paid plan, billed per SMS — Czech, US and Canadian numbers coming soon. The customer answers on a page the message links to, not by replying to the email or text, and cannot start a conversation. No WhatsApp. More

No inbox for messages with a customer is published. In the mobile app a customer's profile has icons to 'start a call, text, or email with the customer, using their contact information on file'; whether the answer comes back into Setmore is not stated. Connect, its built-in chat, is described as chat with your team.

No bulk email or SMS campaigns. Included add-ons instead: a win-back sequence of up to three emails to customers overdue for a visit, judged by their own usual gap, never to anyone with a booking ahead and starting over after their next visit, the later ones with a one-time discount code; promotions and announcements on your booking page and your website, an announcement optionally kept on the booking page for customers who have booked before; and Campaign tracking, which shows which ads and links bring bookings. More

No campaigns of its own. Contacts export one way to Mailchimp, Constant Contact, Klaviyo, MailerLite and others. Source

Collect a rating and comment after each visit, publish them on your booking page and website when you choose — all of them, never hand-picked — reply in public or privately, and ask every customer, not only the happy ones, for a Google review in the same email. More

A review request an hour after the appointment, star ratings, auto-publish or manual, and Google reviews shown on the booking page. Automated Google review requests need Pro. No reply to a review is documented. Source

Gift vouchers, discount codes, promotions and upsell discounts, all included. No packages or memberships, and vouchers are issued by you rather than sold online. More

Promo codes on Pro — a percentage or a fixed amount, with an end date and a usage cap, but not limited to one service. No gift cards, packages or memberships are documented. Source

Bookings are pushed into one Google Calendar per location as they are made, moved or cancelled. One direction only — Google events do not block your availability — not one calendar per team member, and no Outlook sync. Customers can add their own booking to Google, Outlook or Apple Calendar. More

Two-way Google Calendar and Office 365 sync per team member on Pro; one-way sync with Google, Outlook, Office 365 and Apple otherwise. Source

A consent checkbox in your own wording, with a link to your privacy policy — each customer's agreement is recorded with the date and the wording they saw — invoice details that can be optional or required, and a notes field. No custom intake forms or questions, and no e-signatures. More

Custom contact fields with a required toggle, and booking-policy text. No consent forms or e-signatures are documented. Source

Export bookings, customers and the activity log to CSV whenever you like. No import tool yet — customers from another tool are added one at a time or as they book — and no public API. More

Customers export to CSV and appointments to a spreadsheet, three months at a time. CSV import of up to 1,000 contacts. An API on Pro, by request, and Zapier. Source

Email support, included, with the documentation at bookodile.com/docs behind it, and AI Chat in the dashboard, which answers how-to questions from that documentation and from your own settings. A new business is walked through its setup in AI Chat right after signing up — its services, texts and website — at no cost. No phone line, and no chat with a person. More

24/7 chat, email and phone on every plan, every conversation handled by a person; Setmore's support article puts a chat reply at 1–3 minutes and links bookable 30-minute set-up calls and demos with its onboarding team. Pro adds, per the pricing page, priority support with faster responses, account optimisation, integration setup assistance, one-to-one growth and SEO guidance calls, and instant video support started from the app. Source