Who Fresha is for
Fresha is a marketplace-led platform for beauty and wellness. Its own list of business types runs from salons, barbers and nails through spa, massage, fitness and recovery, physical therapy, health practices, tattooing and pet grooming, and the product follows the marketplace: your booking page is your marketplace profile, your booking links work only while that profile is listed, and Reserve with Google is refused to a business filed under "Other". It is London first and sold worldwide β the site comes in 33 languages, the consumer app in 34 β and the pricing page shows whatever currency Fresha serves to your location.
Bookodile is a booking system and nothing beside it. There is no marketplace, no card processing and no point of sale. It is for a business that wants its own booking page and its own customers, a bill with nothing per customer on it, and a page its customers can read in Slovak. Those are the rows on this page where the two differ most.
The pricing model, in practice
Fresha charges per bookable team member β anyone whose profile has calendar bookings enabled. One person is Independent at β¬11.95 a month on the page served to Slovakia; a team is β¬7.95 per bookable member a month on Team; an owner who takes no bookings is not counted. There is no free plan. Both plans carry a 7-day trial. Around the plan sit the per-use charges: text and WhatsApp reminders beyond 20 a month, marketing texts, card processing, and monthly add-ons per location or per member for loyalty, premium reports, Google review requests, accounting and raw data.
Then there is the marketplace new-client fee. Fresha's help centre describes it as a one-time percentage of a new customer's first completed appointment, with a minimum for low-value appointments and a cap for high-value ones, charged when that customer first found you through the Fresha marketplace β including when they looked at your profile and then booked through your own website or social link. It stays charged if you cancel on the customer's behalf or reschedule, and it cannot be switched off while your profile is listed. The help centre sends you to the pricing page for the rate; the pricing page served to Slovakia prints "Free". Ask Fresha for the figure in your country before you sign up.
Bookodile charges per location plus per booking spot that actually took a booking that month, and nothing per customer. People who take no bookings are not counted, and several people sharing one room are one spot. The figures for your country are on the pricing page, and the model is explained in What Bookodile costs. One location with up to two active spots and 40 bookings a month is free, with every add-on.
Two services, two people
Fresha documents this in more detail than most, so it is worth stating exactly.
In the online booking flow, after choosing services, the customer can pre-select a professional, and Fresha's article says that when several services are booked they can choose a different professional for each. When the customer picks nobody, an auto-assignment setting has a switch to allow splitting multi-service appointments across team members, so that each service goes to a different person. A workspace booking sequence fixes the order: sequenced services are always scheduled in the order you set, whatever order the customer chose them in. Bundles add two schedule types β booked in sequence, one after another, or booked in parallel, at the same time across several team members. Each service becomes its own calendar entry for its own team member. Overlap within one person is handled by processing time, during which that team member is free to take another appointment, and the slot generator counts it.
Two things the articles do not say, and this page does not guess: whether an online customer can pick a different person per stage inside a sequence-type bundle (the article says so for multi-service appointments, not for bundles), and, in so many words, that a team member is blocked only for their own service β that follows from each service being its own calendar entry, but Fresha does not state it as a sentence.
In Bookodile the same thing is a combo service: stages of one booking, each with its own team member, its own duration and its own room if it needs one, booked back to back. Each person is blocked only for their stage, and the customer makes one booking. The difference here is not capability β Fresha has this β but that Bookodile's customer does it without creating an account, and that you decide which combinations exist rather than the customer choosing any pair from the catalogue.
Switching from Fresha
- Customers. Fresha exports your customer list to Excel or CSV, if your role allows it. Bookodile has no import tool yet; customers are created the first time they book, and your team can add anyone by hand.
- Cards on file. Fresha's help centre says card details cannot be exported or transferred. Bookodile holds no cards, so there is nothing to move them into.
- Bookings. Fresha exports appointments to PDF, CSV or Excel. Bookodile does not import bookings; run both until the Fresha calendar empties out, then switch the link.
- Your booking link and your listing. Fresha's booking links work only while your marketplace profile is listed, and cancelling the plan unlists the profile at the end of the billing cycle; reviews are hidden, not deleted. Every place the Fresha link lives β Google Business profile, Instagram bio, the Book now button on your website β gets the Bookodile link instead, and Bookodile generates a QR code for print.
- Reserve with Google, Facebook and Instagram buttons. These are Fresha integrations tied to the listing; Bookodile has none. Your Google profile can still carry the booking link.
- Payments, deposits and no-show fees. If you take them through Fresha Payments, you will need another way. Bookodile records what you were paid; it does not take it.
- Text and WhatsApp reminders. Bookodile's reminders are email. Text messages are built but not switched on.
Where each one fits
Choose Fresha if you want a marketplace sending you customers, card payments, deposits and no-show fees inside the booking, a point of sale with stock and payroll, native apps for your team and your customers, WhatsApp reminders, or a booking page in a language Bookodile does not have.
Choose Bookodile if your customers should book without creating an account with anyone, if you want a booking page that is yours and not a listing, if nothing on your bill should depend on where a customer came from, if you want every feature on a plan that is free, or if your customers read Slovak.
Book buttons on Google, Instagram and Facebook#
Bookodile
No Reserve with Google or Instagram integration. Your booking link goes in your Google profile, your bio or a post like any link.
Fresha
Reserve with Google β needs an exact name and address match, a listed profile, shifts in the next 30 days and priced services, and is refused to a business filed under 'Other' β plus Facebook and Instagram Book now buttons through a Meta business account, free. All three need a listed marketplace profile. Source