Every setting on an announcement

An announcement is a short message where customers already are: a new service, holiday hours, a new team member, a price change. It carries no discount — for that, use a promotion or a discount code. Announcements are an add-on, switched on under Settings → Announcements, and written on the Announcements page. Until October 2026 the add-on was called Banners; nothing about it changed but the name and the website.

The words

• Emoji — one, shown before the text. Optional.
• Heading — a few bold words before the text, up to 60 characters. Optional.
• Text — the message itself, up to 240 characters. The only thing an announcement must have.

The words are shown as you wrote them, in one language: an announcement is not translated into the website's other languages.

Colour

Neutral, your brand colour, coral, amber, emerald, sky (the starting one), violet or rose. The booking page's dark version and a dark website template each draw the same colour in their own shade, so it stays readable on both.

Where it shows

At least one place, in any mix:

• Booking page → Service step — the first step, where the customer chooses a service.
• Booking page → Upsells step — the step customers see as Extras, on every round of it.
• Your website — along the top of every page, above the menu. On unless you turn it off, for new announcements and for every one written before the website could show them. No section is needed and none can be added: the website has no announcement block.

The form shows what each place will look like under Preview, with a tab for the booking page and one for the website, and says under Your website whether it will show there — or why not, such as a website not yet published.

Who sees it

• Everyone — the starting choice.
• Only customers who have booked before — someone booking for the first time doesn't see it. It shows to customers when they're signed in, and on any phone or computer that has booked with you before. It never shows on the website: the website is the same page for every visitor and cannot tell who has booked, so Your website switches off while this is chosen.

Link

A web address (starting http:// or https://) and its words, up to 40 characters — both, or neither. On the booking page the link opens in a new tab so a half-finished booking isn't lost; on the website it opens like any other link.

Start and end

Both optional, in the business's own time zone. Left empty, it starts now and runs until you archive it. It shows from the start, and stops at the end.

Your website changes by itself when an announcement starts or ends — within about five minutes, without pressing Publish — and when you edit, archive or reorder one.

Order, archiving and deleting

Drag announcements on the list to order them: where there is room for fewer than are live, the first ones show. Archive takes one off everywhere and keeps it to restore later; Delete removes it for good.

Limits

• Three live at once. A fourth is refused until one is archived or ends. Scheduled ones that haven't started don't count.
• Two at a time in each place. Each booking step shows two at most, and so does the website — the first two with Your website on, in the list's order. A third with Your website on waits; its form says so.
• One language. Not translated with the website's words.
• No photo, no button style and no countdown — an emoji, a heading, a line of text and a link.
• The embedded booking widget is always light, so the colour shows in its light shade there.

Worked examples

A barbershop closed for a holiday. Closed 24–26 December goes on the service step and the website, starting two weeks ahead and ending the day it reopens — a customer sees it before choosing a time, and a visitor to the website sees it before looking for the booking button. A physiotherapy clinic closing for a week does the same.

A gym with a new class for its members. New: Saturday mobility class is meant for people who already train there, so it is set to only customers who have booked before. It stays on the booking page; the website, which first-time visitors read too, carries a general announcement instead.

A salon introducing a new stylist. One announcement on the website with a link to the team page, and a second on the upsells step suggesting the treatment the new stylist specialises in. Two announcements, each in the place it is meant for.